What is B Corp and B Lab?
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There is an increasing demand for businesses that prioritise social and environmental responsibility. As a result, many companies are taking steps to integrate purpose and profit to create a better world. One approach to achieving this is by becoming a Certified B Corporation™.
So, what exactly is a B Corp, and who is behind it? B Lab®, a non-profit organisation founded in 2006 by Jay Coen Gilbert, Bart Houlahan, and Andrew Kassoy, is driving the B Corp movement. The goal of B Lab is to redefine…